# VIP promo: first-time clients, not everyone

- Source-Date (SAST): 2026-07-06 15:08
- From/To: Eric → sales
- Dest: IA
- Review-after: 2027-08-31
- Status: current
- Source: company email (Archives/Internal Affairs), 2026-07-06

## Facts

- The "Everyone is VIP" promo is being stopped and replaced with "VIP for First-Time Clients".
- On a new client's first order, give the VIP discount whether they are already VIP or not.