5 Ways Sublimation Printing Can Improve Your Business: A Practical Guide with AM.CO.ZA Equipment
This page started as a short 2024 sublimationinks.co.za post listing five business benefits of sublimation printing. It now works as a practical business guide: for each benefit it explains what it means in real production, which AM.CO.ZA printers, inks, papers and Heatware presses deliver it, and what AM.CO.ZA's own videos and customers show. It also covers which business model to start with, how to grow from desktop to roll-to-roll production, and the limits you should know before you sell. The original post is kept at the bottom.
Product facts come from the AM.CO.ZA product data behind buythis.co.za (product JSON on am.im, dump dated 2026-10-19) and AM.CO.ZA's own YouTube videos. Prices change, so check the current price on each linked buythis page. Stock is not shown here.
Quick answer
- What sublimation adds to a business: full-colour, photographic prints on polyester fabric and sublimation-coated blanks, made one at a time or by the roll, with no screens, plates or minimum order.
- The five benefits: a wide product range from one process, high print quality, easy personalisation, prints that wash and wear well, and low setup cost per job.
- The catch: it only works on white or light polyester and on sublimation-coated items. AM.CO.ZA's FAQ video shows that the cotton share of a blended shirt loses its ink in the wash, so sell polyester products, not cotton.
- Cheapest way in: an office inkjet with a bulk ink tank (AM.CO.ZA suggests a new Epson EcoTank), 100 ml inks such as H-SUBLINOVA/100MC, H-PAPER/A4 paper and a press such as H-PRESS/MT5 or H-HOBBY/MUG/AUTO.
- Production route: a roll-to-roll printer such as F2-1801/SUB, 1 kg inks such as H2-INK/COMBO/CMYK, H-PAPER/ROLL/1600 paper and a roller press such as H-ROLLER/1600/E6 or H-ROLLER/1700/OIL9.
The five benefits in practice
| Benefit | What it means day to day | AM.CO.ZA equipment that delivers it |
|---|---|---|
| 1. Versatility | One ink and one paper cover apparel, sportswear, décor, mugs, tumblers, plates, caps, mouse pads, flags, banners, lanyards and soft signage | Multifunction presses H-PRESS/MT5, H-PRESS/MT8, H-PRESS/MT10; roller presses for fabric rolls; H-ROLLER/300/E4 for lanyards and ribbons |
| 2. High quality | Photographic detail and bright colour, including fluorescent colours | Sealed Epson XP600 printheads at up to 720 by 1440 dpi on the FastCOLOUR ONE range; H2-INK/COMBO/NEON fluorescent inks |
| 3. Customisation | Names, photos, numbers and logos on every item without extra setup | Desktop printers and Heatware flat, mug and tumbler presses for one-offs; H-PRESS/4060D twin-station press for batches |
| 4. Durability | The ink bonds into polyester or the blank's coating, so it does not crack or peel | Correct paper and pressure, such as H-PAPER/A3 or H-PAPER/ROLL/1600 with a well-set press |
| 5. Cost efficiency | No screens or plates, so a single item and a hundred items use the same setup | Bulk 1 kg inks, 100 m paper rolls, and multi-station presses such as H-PRESS/MUG5 |
Benefit 1: Versatility, more products from one process
Sublimation uses one workflow for very different products: print a mirrored design onto sublimation paper, then heat-press it onto the item. That lets one business sell clothing, gifts, décor and signage without buying a separate process for each.
- Multifunction presses. H-PRESS/MT5 combines a 290 by 380 mm flat press with mug, two plate and cap attachments. H-PRESS/MT6E has a 380 by 380 mm flat press, two mug presses, two plate presses and a cap press. H-PRESS/MT8 adds all seven 3D shape attachments, and H-PRESS/MT10 (1,400 W, 93 to 232 °C, 1 to 999 second timer) adds shoe and pen presses. AM.CO.ZA's BusinessNow heat press episode shows how the multi-presses unscrew one attachment and plug in the next.
- Caps and headwear. H-PRESS/CAP is a curved heating pad of about 60 by 125 mm that fits compatible Heatware presses, so you can add caps for uniforms, teams and promotions without a separate cap press.
- Drinkware. H-HOBBY/MUG, H-HOBBY/MUG/AUTO, H-PRESS/MUG, H-PRESS/TUMBLER and H-HOBBY/TUMBLER cover mugs and straight tumblers.
- Fabric by the metre. The FastCOLOUR ONE roll printers and Heatware roller presses handle sportswear, fashion fabric, flags, banners, soft signage and décor. AM.CO.ZA's videos show pillowcases, throw blankets, ice cooling towels, school uniforms and marathon T-shirts made this way.
- Narrow items. H-ROLLER/300/E4 is a 300 mm roller press with a 210 mm drum, 4 kW, 220 V and up to 260 °C, made for lanyards, ribbons and other narrow sublimation products.
- Portable jobs. H-PRESS/P1 is a handheld high-frequency press with a 300 by 250 mm pressing area, up to 250 °C on 220 V household power, for T-shirts, caps and bags on site.
Benefit 2: High-quality results
- Print engine. The FastCOLOUR ONE sublimation printers use sealed Epson XP600 printheads and print at 720 by 720 dpi (4 pass), 720 by 1080 dpi (6 pass) and 720 by 1440 dpi (8 pass). Each package includes 4 litres of CMYK sublimation ink and cleaner.
- Colour management. Most models ship with AM.CO.ZA's in-house InkRIP software with a built-in colour profiler; F2-1804/SUB and F2-3204/SUB ship with SAi FlexiPRINT instead. The product data includes a free voucher for AM.CO.ZA's large format printing and ICC profile online course. AM.CO.ZA also publishes InkRIP ICC colour profile videos for neon sublimation ink.
- One head or two. AM.CO.ZA's sublimation FAQ video says two printheads help you match a customer's colour exactly, while one head is easier for a first-time user because there is no second head to align.
- Fluorescent colour. H2-INK/COMBO/NEON adds fluorescent magenta and yellow in 1 kg bottles. AM.CO.ZA's videos show them glowing under UV light, which helps sportswear, event and promotional work stand out.
- Even heat on big runs. Oil-heated roller presses such as H-ROLLER/1700/OIL9 spread heat across a 220 mm open drum for consistent colour over long runs.
Benefit 3: Customisation and personalisation
Because every print is digital, each item can carry a different name, number, photo or logo at no extra setup cost. That suits personalised gifts, corporate branding, team kits, events and weddings.
- One-offs: a desktop EcoTank-type printer, H-PAPER/A4 or H-PAPER/A3, and a flat, mug or tumbler press.
- Batches: H-PRESS/4060D is a 3,000 W twin-station air-lifting 400 by 600 mm press with crosshair alignment lasers, so you prepare one item while the other presses. H-PRESS/MUG5 presses up to five mugs at once.
- Full custom garments: AM.CO.ZA's sublimation clothing business video walks through buying a sewing pattern online as a PDF, laying it out in design software, printing the panels edge to edge, pressing and sewing. It advises testing the pattern on plain fabric first, because finding the right fit is trial and error.
Benefit 4: Durability and longevity
- Why it lasts. Sublimation ink turns into a gas under heat and bonds into polyester fibres or the polymer coating of a blank, so it does not sit on top and cannot crack or peel.
- The fabric decides the lifespan. AM.CO.ZA's FAQ video makes the point that the ink usually outlasts the material: if a fabric lasts two years, the print lasts as long as the fabric. It also says some UV-coated materials can last up to 15 years.
- Polyester only. The same video compares a 60% polyester shirt with a 60% cotton shirt: the cotton share does not hold the ink and washes out. For cotton jobs, AM.CO.ZA sells a different product, H-PAPER/A3L, an A3 transfer paper for inkjet or laser printers that suits fabric with up to 95% cotton.
- Protect the press, protect the print. Use a PTFE sheet such as H-FABRIC/4060 on flat presses and a backing or tissue paper on roller presses, so ink cannot pass the edges or through mesh fabric and stain the blanket. Replace worn mats with H-MAT/3838 and roller blankets with H-1600/BLANKET or H-1700/BLANKET/2.
Benefit 5: Cost efficiency
- No setup per design. There are no screens, films or plates to make, so short runs and single orders are practical.
- Bulk consumables. H2-INK/COMBO/CMYK is four 1 kg bottles; H2-INK/COMBO adds a 1 litre water-based cleaner; H2-INK/BLACK is a 1 kg high-density black. Paper comes in 100-sheet A4 and A3 packs and 100 m rolls (H-PAPER/ROLL/1520, H-PAPER/ROLL/1600). AM.CO.ZA's clothing business video also advises buying fabric on a roll rather than per metre, because folded fabric arrives with crease lines.
- Household power for most kit. The FastCOLOUR ONE printers run on 220 V household power (32 W standby, 1,500 W or 2,000 W maximum). H-ROLLER/1600/E6 runs on single-phase 220 V with 6.4 kW of heating, though it needs a 32 A, 6 mm² cable (not included), with a 32 A plug on a 40 A breaker suggested. Heavier oil roller presses need more: H-ROLLER/1700/OIL9 needs a 41 A, 10 mm² cable and a 63 A plug and breaker, and H-ROLLER/1700/OIL12 needs three-phase 380 V.
- Do it in-house or outsource. AM.CO.ZA's GAPP award video features a three-person home décor branding business that bought an AM printer and roller press so it no longer had to outsource. AM.CO.ZA's high-volume MakersLAB.TV episode makes the opposite point for beginners: there is nothing wrong with outsourcing the large pressing step while you grow.
Which sublimation business to start
| Business model | What you sell | Starter equipment | Growth step |
|---|---|---|---|
| Gifts and drinkware from home | Photo mugs, tumblers, coasters, mouse pads | EcoTank-type printer, SubliNova 100 ml inks, H-PAPER/A4, H-HOBBY/MUG/AUTO or H-PRESS/MUG | H-PRESS/MUG5, H-PRESS/TUMBLER |
| All-round personalisation shop | T-shirts, caps, mugs, plates, gifts | H-PRESS/MT6E or H-PRESS/MT10, H-PAPER/A3 | H-PRESS/4060D twin station |
| Sportswear and team kit | Full-print jerseys, school and club wear, event T-shirts | F2-1801/SUB, H2-INK/COMBO, H-PAPER/ROLL/1600, H-ROLLER/1600/E6 | F2-1801D/SUB two heads, H-ROLLER/1700/OIL9 |
| Home décor | Pillowcases, throw blankets, curtains, bedding, towels | Roll printer and roller press as above, plus sewing | 3.2 m F2-3201/SUB |
| Flags, banners and soft signage | Event flags, banners, backdrops | F2-1801/SUB with a 1.6 or 1.7 m roller press | F2-3201/SUB or F2-3204/SUB with H-ROLLER/3200/OIL35 |
| Lanyards and ribbons | Event and corporate lanyards | Desktop or roll printer plus H-ROLLER/300/E4 | Add a roll printer for volume |
Growing from desktop to roll-to-roll
| Stage | Printer | Output (from product data) | Press |
|---|---|---|---|
| Desktop | New Epson EcoTank-type office printer (AM.CO.ZA suggests a dye-capable printer at 600 dpi or more) | A4 and A3 sheets | Flat, mug, tumbler or multifunction press |
| 1.8 m, one head | F2-1801/SUB, F1-1801/SUB or F2-1804/SUB | 15 m² per hour draft (4 pass), 10 m² per hour production (6 pass), 8 m² per hour quality (8 pass) | H-ROLLER/1600/E6 or H-ROLLER/1600/E6P (1,620 mm, 0.3 to 3 m per minute, 35 minute preheat) |
| 1.8 m, two heads | F2-1801D/SUB | 30, 20 and 16 m² per hour at 4, 6 and 8 pass | H-ROLLER/1700/OIL9 or H-ROLLER/1700/OIL12 (1,700 mm, oil heated, about 50 minute preheat) |
| 3.2 m, two heads | F2-3201/SUB, F1-3201/SUB or F2-3204/SUB | 30, 20 and 16 m² per hour at 4, 6 and 8 pass | H-ROLLER/3200/OIL35 (3,200 mm, 420 mm oil-heated drum, 380 V) |
F1 models use ATools control and F2 models use PrintExp control; both families use sealed Epson XP600 heads. The 1.6 m, 1.7 m and 3.2 m roller presses come without the 10 mm tempered glass worktable top, so plan for that, and the 1.7 m oil models and the 3.2 m press need compressed air for automatic blanket centring.
Things to know before you sell
- Polyester and coated blanks only. Promise sublimation only on white or light polyester and on sublimation-coated items.
- Test every new material. AM.CO.ZA's paper guideline and FAQ videos treat temperature, time and pressure as starting points; run a test piece for each new fabric or blank.
- Mirror the print. Sublimation paper transfers face down, so text prints backwards if you forget.
- Plan for heat-up time. Roller presses need about 35 minutes (electric) to about 50 minutes (oil) to preheat, so batch your pressing.
- Keep heads healthy. Sublimation ink is a water-based dye ink for piezoelectric drop-on-demand heads, not thermal heads. Use a cleaner such as F-AQUA/CLEAN.
- Learn the trade. AM.CO.ZA runs training (including the large format and ICC profile course voucher in the printer data) and publishes free videos on setup, blankets and fault fixing.
Videos
- BusinessNow S1E1 - Start Sublimation Business, Heat Presses Complete Guide on Functions and Options (2020-11-18)
- Start a Business with Heat Press Machines, All Kinds of Heat Press & Sublimation Machines Explained (2021-02-20)
- Must Watch Video of Sublimation Clothing Business, Print, Press, Cut and Material Selections (2024-09-26)
- Sublimation Printing FAQ, Large Format Sublimation Printer and Roller Heat Press Usage Guide (2025-02-10)
- MakersLAB.TV S2E2 - High Volume Sublimation Printing by Large Format Printer and Roller Heat Press (2020-07-18)
- GAPP Award Winner In-house Branding Uses FastCOLOUR Sublimation Printer & Heatware Roller Heat Press (2022-05-01)
- Successfully Running A Branding Business - Behind The Scenes With Jozi Graphix (2025-09-16)
- Start Your Own T-Shirt Printing Business! (2026-08-17)
- Best Machine For Sublimation Printing! (2026-01-26)
- How to Use the Mug & Tumbler Press Machines from AM.CO.ZA, Set Temperature and Time (2025-04-29)
- Operation Guide for Heatware Hobby Automatic Mug Heat Press, One Button Simple Auto Press (2025-08-03)
- Automatic All Size Mugs, Cups and Tumblers Heat Press Machine Debut (2025-01-27)
- Heatware Multifunction Heat Press Combo with 9 Attachments for Sublimation Heat Press Application (2018-07-28)
- How H-HOBBY M5 Heat Press Combo Press Mugs, Caps, Flat T-Shirt and Plates (2025-05-25)
- High-Frequency Portable Handheld Heat Press and Test on Heat Transfer Vinyl and Sublimation Print (2021-02-20)
- Print Lanyard by GoPrinter, Lanyard Customize and Personalize Printing by Yourself (2024-10-21)
- Full Colour Ice Cooling Polyester Towel Sublimation Printed on Roller Heat Press Mass Production (2020-11-29)
- F-1800/D Double head sublimation Printer and a H-ROLLER/1700/OIL9 Oil roller heat presser printing marathon T-Shirts (2025-05-09)
- F1-1800 FastColour Large Format Sublimation Printer printing school uniform (2025-04-11)
- F1-1804D/SUB: AM.CO.ZA Double head Sublimation printers printing rolls of sportswear on H-PAPER/ROLL/1600 sublimation paper in Windhoek Namibia. (2025-04-24)
- H-ROLLER/1700/OIL9: Oil heat press tested on a 20m banner sublimation press (2025-06-06)
- Sublimating with Neon Inks (Fluorescent inks) is very cool! (2025-10-01)
- Fluorescent Sublimation Yellow and Magenta Inks Glow Under UV Lights (2025-06-30)
- #SortIT, Choose EPSON EcoTank Bulk Ink Printer for Sublimation Printing for Our Heat Press Machine (2018-10-30)
- #SortIT, Sublimation and Heat Transfer Paper Temperature and Press Time Guideline for All Fabrics (2020-03-17)
- Sublimation Colour Swatch on Matte Acetate, Honeycomb Mesh, Brushed Spandex & Prolite Soft Polyester (2022-04-05)
- Our 11 Years Experience Packed into an 8 Hours Course, Business Compass Course for Signage Industry (2024-09-26)
More from AM.CO.ZA
- Heat press gallery and sublimation large format printer gallery
- Heat press videos by tag, roller heat press videos by tag and large format printer videos by tag
- Heat press sales handbook and heat press SKU guide
- Related pages: 5 sublimation printing projects, sublimation sport garment guide, start a sublimation printed fabric clothing business, profitable world of sublimation printing, Heatware heat press size guide, heat press for small business, 1 litre ink combo packs
FAQ
Is sublimation a good business to start? It suits businesses that sell personalised and full-colour polyester products, because there is no setup cost per design and the same process covers clothing, gifts, décor and signage. It does not suit cotton garments.
What is the smallest setup? A new Epson EcoTank-type office printer filled with sublimation ink, sublimation paper, and a flat, mug or multifunction Heatware press.
When should I move to a large format printer? When sheet sizes limit you, for example full-print jerseys, fabric by the metre, flags or banners. The 1.8 m FastCOLOUR ONE prints up to 15 m² per hour in draft mode, and the two-head models double that.
Do I need a roller press? For roll-to-roll fabric and edge-to-edge garments, yes. For single shirts, mugs and gifts, a flat or multifunction press is enough. You can also outsource roll pressing while you grow.
How long do sublimation prints last? Usually as long as the material, because the ink bonds into it. AM.CO.ZA's FAQ video says the fabric normally wears out before the ink fades.
Why can't I sublimate cotton? Sublimation ink only bonds with polyester or a polymer coating. On blends, the cotton share loses its ink in the wash, so the print fades by that percentage.
Which ink should I buy? 100 ml SubliNova bottles for desktop printers, and 1 kg Premium CMYK combos for roll printers. Add the fluorescent combo for neon colours.
Original post (sublimationinks.co.za, 2024)
Source: https://sublimationinks.co.za/sublimation-printing-business-offerings
- published: 2024-02-06 17:02:35
- modified: 2024-02-06 17:02:37
Sublimation printing Inks and products offer numerous benefits for businesses across various industries. Here are five ways they can improve your business:
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Versatility: Sublimation Printing allows businesses to print vibrant, full-colour designs onto a wide range of products, including apparel, promotional items, signage, home decor, and more. This versatility enables businesses to cater to diverse customer needs and preferences, expanding their product offerings and attracting a broader customer base.
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High-Quality Results: sublimation printing produces high-resolution, photographic-quality prints with vivid colours and sharp details. This ensures that your products stand out and leave a lasting impression on customers, enhancing brand visibility and credibility. High-quality prints also command higher prices, increasing profit margins for your business.
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Customization Capabilities: Sublimation printing enables businesses to offer customizable products, allowing customers to personalize items with their own designs, images, or text. This customization capability adds value to your products and fosters customer engagement and loyalty. Additionally, offering personalized products can differentiate your business from competitors and attract repeat business.
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Durability and Longevity: Sublimation prints are highly durable and resistant to fading, cracking, and peeling, even after repeated washes or exposure to environmental elements. This durability ensures that your products maintain their quality and appearance over time, prolonging their lifespan and customer satisfaction. As a result, customers are more likely to recommend your products to others, generating positive word-of-mouth marketing for your business.
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Cost-Efficiency: Sublimation printing is a cost-effective printing method for producing small to medium-sized batches of customized products. Unlike traditional printing methods that require expensive setup costs and minimum order quantities, sublimation printing allows businesses to produce on-demand or small-batch orders with minimal setup time and waste. This reduces overhead costs and inventory management challenges, allowing businesses to operate more efficiently and profitably.
In summary, incorporating sublimation printing inks and products into your business can enhance versatility, quality, customization capabilities, durability, and cost-efficiency, ultimately driving growth and success. Whether you're a small startup or an established enterprise, leveraging sublimation printing technology can help you stay competitive in today's dynamic marketplace.