Cheers VIP: public AM.CO.ZA prices are VIP prices

• Source-Date (SAST): 2026-09-17
• Dest: both
• Review-after: 2027-09-17
• Status: current
• Sources: Eric Yin pricing lock (2026-09-17); https://cheers.co.za/; https://buythis.co.za/vip

AM public-price rule (Eric lock)

Basically, all public price is VIP price.

• stock.js stocks[].price is the non-VIP list price injected onto AM.CO.ZA.
• When processing AM.CO.ZA pricing, first apply stock.js and bundle.js. The public price is then 20% off the original: Math.ceil(original * 0.8), unless the SKU no_vip property is true (pro.no_vip); a no-VIP SKU does not get the VIP discount. It is still ex-VAT.
• The public sale amount is already 20% below the stock.js non-VIP list price; do not apply another discount.
• Example: V4-S1350 stock.js price 9699 -> public Cheers VIP sale 7760 (ceil(9699 * 0.8)), ex-VAT.

How Cheers VIP works (public facts only)

• Cheers VIP is invite-only and is activated in the Cheers App with a unique activation QR code.
• Install the Cheers App, create or use a Cheers account, tap the lock icon, and scan the activation QR code.
• Activation QR codes are single-use and time-limited; one QR activates one account.
• Active VIP members can receive exclusive discounts and selected VIP-only offers from participating brands.
• The BuyThis public VIP page says qualifying products can receive up to 20% off normal price and that a new BuyThis account receives VIP promotional pricing on its first order.
• For BuyThis, install Cheers and register or log in with the BuyThis account details to activate and check VIP status. The BuyThis page says VIP status is checked against the phone number used in the order and the first order always gets VIP price.
• The App share-contact feature is for getting the discount by network only.

AM activation paths Eric confirmed

Activation can be done by a friend, at the AM sales counter, or by emailing vip@am.co.za for an activation voucher. For repeating clients, Eric describes the once-off Cheers VIP join as a great deal: 20% off all the time.

VAT channel rules remain unchanged

• BuyThis always includes VAT at checkout.
• AM sales counter can remain no-VAT; VAT is optional as the last step.
• Never invent VAT rates or VAT-inclusive amounts.
• am.im price.sale remains ex-VAT when quoted.

Quoting guidance

Treat public AM prices as Cheers VIP prices unless pro.no_vip is explicitly present. If a source exposes the stock.js list price, identify it as non-VIP and explain that the public am.im sale is the VIP amount already reduced by 20%. Do not describe a public sale as a further discount, and do not invent a VAT amount.

Public sources

• https://cheers.co.za/
• https://buythis.co.za/vip